It is only a matter of time before other major films from competitive studios may have to consider doing the same if the WGA and SAG-AFTRA strikes continue into the fall. actually confirms if they are moving Aquaman and the Lost Kingdom, Dune: Part Two, and The Color Purple. Whether this comes to fruition remains to be seen as nothing is set in stone until Warner Bros. Promotion, which includes interviews, social media takeovers, and appearing on late-night talk shows, are just as important as trailers and posters, which are pretty much all the studios can release right now until the strikes are over. This also comes at a time when actors, understandably so, can't promote their films in light of the strikes. For Warner Bros., the windows between Aquaman and the Lost Kingdom, Dune: Part Two, and The Color Purple are very short and leave little breathing room, which has been a big problem for many films in 2023.
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